Journal.
Working notes on marketing portrait studios. No fluff, no recycled agency advice.
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How to Advertise Photography Services Without Wasting Another Dollar
Read the article: How to Advertise Photography Services Without Wasting Another DollarA straight, no-fluff guide to how to advertise photography services as a luxury portrait studio: the offer, the follow-up, and the funnel that actually books sessions.
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How to Choose a Marketing Agency for Your Portrait Studio
Read the article: How to Choose a Marketing Agency for Your Portrait StudioThe checklist for choosing a marketing agency for your portrait studio: generalist vs specialist, seven questions to ask on any call, and what the right fit feels like.
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Quiet Months? Your Photography Marketing Needs a System
Read the article: Quiet Months? Your Photography Marketing Needs a SystemA quiet month is rarely a talent problem. Here is how booked studios run photography marketing as a system: ads, follow-up and booking, working every day.
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How to Get Photography Clients Without Discounting Your Work
Read the article: How to Get Photography Clients Without Discounting Your WorkHow to get photography clients without cutting your price: the five-part pipeline luxury portrait studios use to stay booked, built in the right order.
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Ads for Photographers: How Portrait Studios Make Meta Ads Pay
Read the article: Ads for Photographers: How Portrait Studios Make Meta Ads PayA plain-language guide to ads for photographers: the offer, the creative, follow-up speed, and the budget that make Meta ads pay for a luxury portrait studio.
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SEO for Photographers: What Moves a Studio Up Google
Read the article: SEO for Photographers: What Moves a Studio Up GoogleSEO for photographers, in plain language: the Google Business Profile, niche and location pages, reviews, and alt text that move a studio up Google.